Capabilities
- text-to-image
- vector
- brand-styles
What is Recraft?
Recraft is an image tool — Image generation tuned for designers — vector output, brand styles, mockup workflows.
Out of the box, Recraft is built to text to image, vector, and brand styles.
Who should use Recraft?
Recraft earns a place on a shortlist for three workflows: teams that need to text to image, solo operators who vector, and builders who want to brand styles.
Frequently asked questions about Recraft
- How much does Recraft cost?
- Recraft has a free tier with paid plans starting at $12/mo. The free tier is usually enough to evaluate whether it fits your workflow before paying.
- What's the best alternative to Recraft?
- In the image category, our top editorial pick is Midjourney — The most-recognized image generator — aesthetic quality leader in 2026.. It's the most direct alternative our editors have used hands-on. See the alternatives section for more options sorted by category fit.
- What can I use Recraft for?
- Recraft is built primarily to text to image. It also supports vector, brand styles — see the capabilities section above for the full list.
Alternatives in Image
The most-recognized image generator — aesthetic quality leader in 2026.
🎨ImageSubscription · from $10image-generationstyle-transferinpaintingimage-to-imageThe open-source image generator — self-host, fine-tune, run anywhere. Powers most production image-gen pipelines in 2026.
🎨ImageOpen sourceimage-generationinpaintingself-hostablecontrolnetBlack Forest Labs' image model — open-weights flagship that often beats Midjourney on prompt fidelity.
🎨ImageFreemiumtext-to-imageopen-weightsphotorealism- Magnific AIRelight
Upscale + enrich AI images — adds plausible detail (hair, fabric, textures) far beyond simple upscaling.
🎨ImageSubscription · from $39upscaleenrichrelight Adobe's image + video gen, trained on licensed content — safe for commercial use.
🎨ImageFreemium · from $5image-generationgenerative-fillvideo-generationcommercially-safe
