Revenue intelligence AI — records, analyzes, and coaches every customer call across your sales org.
VoiceRAGMemoryTool use
Lavender pricing (2026)
Lavender starts at $29/mo (Starter, individual reps tier). A free tier is also available with usage caps.
All pricing tiers
Free
Free
Trial
- +5 emails/mo
- +Basic scoring
Starter
$29/mo
Individual reps
- +Unlimited scoring
- +Real-time coaching
- +Personalization data
Recommended
Pro
$49/seat/mo
Sales teams
- +Team coaching analytics
- +Manager dashboards
- +Custom playbooks
Which tier should you pick?
Free · Free
TrialFree is the right starting point. Use it to validate the workflow before you commit budget — the limits will tell you whether Lavender is the right tool for your use case. Best for: trial.
Starter · $29/mo
Individual repsAt $29/mo, you get: unlimited scoring, real-time coaching, personalization data. Best for: individual reps.
Pro · $49/seat/mo
Sales teamsAt $49/seat/mo, you get: team coaching analytics, manager dashboards, custom playbooks. This is the tier most users land on — it's the best balance of price and capability for daily use.
What does Lavender actually cost at your volume?
Sticker price is the start. Token spend, seat counts, and per-task overages move the real number meaningfully. Our calculator does the math.
Cheaper alternatives in sales
See all →AI sales execution platform — engagement sequences, deal forecasting, and conversation intelligence.
VoiceTool useMemoryRAG
Revenue intelligence platform — captures all sales activity automatically and feeds pipeline analytics.
Tool useRAGMemoryDemo · hover to play
Frequently asked questions
How much does Lavender cost?+
Lavender starts at $29/month for the Starter tier (individual reps). There are 2 other tiers — see the full table above for the feature breakdown.
Does Lavender have a free plan?+
Yes — the Free tier is free (trial). 5 emails/mo. Basic scoring. For heavier usage you'll likely need a paid tier.
Is Lavender worth $29/month?+
For users who run outbound or qualification work daily, the Starter tier usually pays for itself within the first month. If you only run occasional one-off tasks, look at a cheaper alternative or the free tier (if available) before committing.
Can I save by paying annually for Lavender?+
Most SaaS vendors in this category — and Lavender typically follows the pattern — offer 10–20% off when you pay annually instead of monthly. Check the checkout page for the exact discount; the annual toggle is usually under the pricing tiers on the vendor site.
Ready to try Lavender?
Start on the free Free tier and upgrade only when you hit the limits.
Prices are subject to change by the vendor. We may earn a commission at no extra cost to you.