Clay vs Make.com Agents: 2026 comparison
Composable agents for enrichment, scoring and outbound orchestration.
Visual workflow automation with AI agents — drag-and-drop scenarios across 2,000+ apps.
Clay vs Make.com Agents — specs
| Spec | Clay | Make.com Agents |
|---|---|---|
| Agent Rank | 68 / 100 (B) | 83 / 100 (A) |
| Autonomy | Semi-autonomous | Semi-autonomous |
| Pricing | Subscription · from $149 | Freemium · from $9 |
| Open source | No | No |
| Capabilities | Tool use, Browser, RAG | Tool use, Memory, Multi-agent |
| Integrations | 4 apps | 8 apps |
| Verified | Verified | Verified |
| Released | Mar 2025 | Feb 2025 |
Agent Rank breakdown
- Autonomy fit
- 8
- Capabilities
- 6
- Integrations
- 6
- Pricing value
- 5
- Polish & maturity
- 6
- Verifiability
- 10
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
- Autonomy fit
- 8
- Capabilities
- 6
- Integrations
- 10
- Pricing value
- 8
- Polish & maturity
- 8
- Verifiability
- 10
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Pros & cons
- +Composable building blocks beat point tools — enrich + score + route in one
- +Strongest data-source coverage among GTM agents (50+ providers)
- +Highly programmable; sales ops loves the flexibility
- −Steep learning curve — not a one-day onboarding
- −Credit math gets opaque at scale
- −Less effective without a sales ops owner driving it
- +Visual scenario builder is the most accessible automation tool besides Zapier
- +Cheapest AI-agent automation tier on the market ($9)
- +Strong on multi-step branching scenarios where Zapier feels limiting
- −Operations math is opaque at first — every step costs ops
- −Smaller AI feature set than Lindy / Relay built-from-scratch agent platforms
- −European data residency only on paid tiers
Pricing
- +Enrichment templates
- +5k credits/mo
- +CRM exports
- +25k credits/mo
- +Multi-source enrichment
- +Webhooks
- +Unlimited credits
- +Dedicated CS
- +SAML SSO
- +1,000 operations/mo
- +No agent features
- +2 active scenarios
- +10,000 ops/mo
- +AI agent nodes
- +Webhooks + schedules
- +10,000 ops base + add-ons
- +Priority queue
- +Custom variables
- +Shared scenarios
- +Roles + admin
- +Higher ops base
Which one should you pick?
Pick Make.com Agents if cost is the main constraint or if your stack spans many tools and integration depth is the constraint.
Try Make.com Agents →Affiliate links. We may earn a commission at no extra cost to you.
Frequently asked
Should I pick Clay or Make.com Agents in 2026?+
Pick Clay if its specific capabilities (Tool use, Browser) match what you need. Pick Make.com Agents if cost is the main constraint or if your stack spans many tools and integration depth is the constraint. Most working teams running both can use Clay for primary work and Make.com Agents for the workflows where its specific strengths matter.
What's the price difference between Clay and Make.com Agents?+
Clay starts at Subscription · from $149; Make.com Agents starts at Freemium · from $9. Make.com Agents is the cheaper entry option. For team deployments the TCO can differ — use the AI Agent Rank TCO calculator for your specific volume.
Which is more autonomous, Clay or Make.com Agents?+
Both Clay and Make.com Agents are Semi-autonomous agents — neither has a meaningful autonomy advantage over the other. The decision should hinge on capabilities and pricing instead.