AI sales execution platform — engagement sequences, deal forecasting, and conversation intelligence.
VoiceTool useMemoryRAG
Demo · hover to playAurasell vs Claywhich AI sales agent should you pick in 2026?
AI-native CRM that replaces Salesforce + Outreach + Gong + ZoomInfo with one stack.
VoiceTool useMemoryRAG
Aurasell vs Clay — specs
| Spec | Aurasell | Clay |
|---|---|---|
| Agent Rank | 67 / 100 (B) | 70 / 100 (B) |
| Autonomy | Semi-autonomous | Semi-autonomous |
| Pricing | Subscription · from $99 | Subscription · from $149 |
| Open source | No | No |
| Capabilities | Voice, Tool use, Memory, RAG | Tool use, Browser, RAG |
| Integrations | 4 apps | 4 apps |
| Verified | — | Verified |
| Released | Feb 2026 | Mar 2025 |
Agent Rank breakdown
Aurasell
Agent Rank
67/ 100
- Autonomy
- 8
- Capabilities
- 8
- Integrations
- 6
- Pricing
- 6
- Polish
- 6
- Verifiability
- 6
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Clay
Agent Rank
70/ 100
- Autonomy
- 8
- Capabilities
- 6
- Integrations
- 6
- Pricing
- 5
- Polish
- 7
- Verifiability
- 10
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Pros & cons
Aurasell
Pros
- +$30M seed closed in 28 hours Feb 2026 (Menlo + Unusual + N47) — strong founder signal (ex-Harness CRO)
- +Replaces Salesforce + Outreach + Gong + ZoomInfo in one stack — major cost consolidation
- +AI-native from day 1 — no Salesforce legacy schema to drag around
Cons
- −Newer — fewer published case studies vs Salesforce-era CRMs
- −Per-seat pricing scales steeply for large teams
- −Data migration from Salesforce is non-trivial
Clay
Pros
- +Composable building blocks beat point tools — enrich + score + route in one
- +Strongest data-source coverage among GTM agents (50+ providers)
- +Highly programmable; sales ops loves the flexibility
Cons
- −Steep learning curve — not a one-day onboarding
- −Credit math gets opaque at scale
- −Less effective without a sales ops owner driving it
Pricing
Aurasell
Growth
$99/seat/mo
Small teams
- +AI-native CRM
- +Built-in dialer
- +Email + LinkedIn outreach
Recommended
Pro
$199/seat/mo
Mid-market
- +Conversation intelligence
- +Lead enrichment
- +Pipeline forecasting
Enterprise
Custom
Large GTM
- +Custom workflows
- +SSO + audit
- +Dedicated CS
Clay
Starter
$149/mo
Sales ops solo
- +Enrichment templates
- +5k credits/mo
- +CRM exports
Recommended
Pro
$349/mo
Sales teams
- +25k credits/mo
- +Multi-source enrichment
- +Webhooks
Enterprise
Custom
GTM teams
- +Unlimited credits
- +Dedicated CS
- +SAML SSO
Which one should you pick?
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Frequently asked
Should I pick Aurasell or Clay in 2026?+
Pick Aurasell if cost is the main constraint. Pick Clay if you want a vendor we've verified for accessibility and pricing accuracy. Most working teams running both can use Aurasell for primary work and Clay for the workflows where its specific strengths matter.
What's the price difference between Aurasell and Clay?+
Aurasell starts at Subscription · from $99; Clay starts at Subscription · from $149. Aurasell is the cheaper entry option. For team deployments the TCO can differ — use the AI Agent Rank TCO calculator for your specific volume.
Which is more autonomous, Aurasell or Clay?+
Both Aurasell and Clay are Semi-autonomous agents — neither has a meaningful autonomy advantage over the other. The decision should hinge on capabilities and pricing instead.
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Tool useMemoryRAG
Demo · hover to playSales intelligence AI — 275M contact database plus AI sequences, dialer, and deal management.
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