AI digital workers for sales — Alice (SDR), Mike (SDR), and Jordan (CSM) handle full-cycle outbound.
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Artisan Ava vs Roxwhich AI sales agent should you pick in 2026?
AI BDR that researches, drafts and sends outbound at human-quality.
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Artisan Ava vs Rox — specs
| Spec | Artisan Ava | Rox |
|---|---|---|
| Agent Rank | 70 / 100 (B) | 62 / 100 (B) |
| Autonomy | Autonomous | Semi-autonomous |
| Pricing | Subscription · from $199 | Subscription · from $129 |
| Open source | No | No |
| Capabilities | Browser, Tool use, Memory | Browser, RAG, Memory |
| Integrations | 4 apps | 3 apps |
| Verified | Verified | — |
| Released | Apr 2025 | May 2025 |
Agent Rank breakdown
Artisan Ava
Agent Rank
70/ 100
- Autonomy
- 9
- Capabilities
- 6
- Integrations
- 6
- Pricing
- 5
- Polish
- 6
- Verifiability
- 10
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Rox
Agent Rank
62/ 100
- Autonomy
- 8
- Capabilities
- 6
- Integrations
- 6
- Pricing
- 5
- Polish
- 6
- Verifiability
- 6
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Pros & cons
Artisan Ava
Pros
- +Outbound quality at well-tuned settings is indistinguishable from a competent SDR
- +Strong CRM sync — pushes activity to Salesforce / HubSpot automatically
- +AIAGENTS coupon eases first-year cost on $199+ tier
Cons
- −Wrong-tuned, ships spam at scale — calibrate carefully week 1–2
- −Built for SMB volume; enterprise sales cycles need a different motion
- −Starter tier rate limits trip up high-velocity teams quickly
Rox
Pros
- +Cuts AE prep from an hour to five minutes per call
- +Strong Gong integration surfaces context from prior calls
- +Delivered where AEs already work (Slack + Salesforce)
Cons
- −Quality depends on account size — thin for tiny companies
- −No interactive mode; reports are one-shot
- −Per-seat pricing adds up fast on big teams
Pricing
Artisan Ava
Starter
$199/mo
Solo founders
- +1 seat
- +500 contacts/mo
- +LinkedIn + email outreach
Recommended
Growth
$499/mo
Sales teams
- +3 seats
- +2,000 contacts/mo
- +CRM sync
- +Reply detection
Scale
Custom
Larger orgs
- +Volume contacts
- +Multi-domain
- +Custom AB testing
Rox
Recommended
Team
$129/seat/mo
AE teams
- +Account research briefs
- +Gong integration
- +Slack delivery
Enterprise
Custom
Enterprise sales
- +Custom research depth
- +Salesforce sync
- +Dedicated CS
Which one should you pick?
Artisan Ava
Pick Artisan Ava if you want the highest autonomy and the verification loop is in place or if you want a vendor we've verified for accessibility and pricing accuracy.
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Frequently asked
Should I pick Artisan Ava or Rox in 2026?+
Pick Artisan Ava if you want the highest autonomy and the verification loop is in place or if you want a vendor we've verified for accessibility and pricing accuracy. Pick Rox if cost is the main constraint. Most working teams running both can use Artisan Ava for primary work and Rox for the workflows where its specific strengths matter.
What's the price difference between Artisan Ava and Rox?+
Artisan Ava starts at Subscription · from $199; Rox starts at Subscription · from $129. Rox is the cheaper entry option. For team deployments the TCO can differ — use the AI Agent Rank TCO calculator for your specific volume.
Which is more autonomous, Artisan Ava or Rox?+
Artisan Ava is the more autonomous of the two (Autonomous vs Semi-autonomous). Higher autonomy ships throughput faster but requires verification loops in place — see our autonomous-vs-copilot framing for when each tier wins.
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Tool useMemoryDemo · hover to playThree-agent AI SDR suite (Signal, Research, Sequence) inside one outbound platform.
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See more alternatives: alternatives to Artisan Ava · alternatives to Rox
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