Apollo.io AI vs Reply.io: 2026 comparison
Sales intelligence AI — 275M contact database plus AI sequences, dialer, and deal management.
Apollo.io AI vs Reply.io — specs
| Spec | Apollo.io AI | Reply.io |
|---|---|---|
| Agent Rank | 72 / 100 (A) | 65 / 100 (B) |
| Autonomy | Semi-autonomous | Semi-autonomous |
| Pricing | Freemium · from $59 | Freemium · from $59 |
| Open source | No | No |
| Capabilities | Tool use, Memory, RAG | Tool use, Memory, Voice |
| Integrations | 5 apps | 6 apps |
| Verified | Verified | Verified |
| Released | Feb 2025 | Sep 2025 |
Agent Rank breakdown
- Autonomy fit
- 8
- Capabilities
- 6
- Integrations
- 6
- Pricing value
- 6
- Polish & maturity
- 7
- Verifiability
- 10
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
- Autonomy fit
- 8
- Capabilities
- 6
- Integrations
- 8
- Pricing value
- 6
- Polish & maturity
- 4
- Verifiability
- 7
Auto-computed from autonomy, capabilities, integrations, pricing, maturity and editorial verification. Updated every deploy. How is this computed?
Pros & cons
- +Biggest contact database among self-serve sales platforms (275M+)
- +Bundles prospecting + dialer + sequences + CRM in one tool
- +AI features now genuinely useful — sequence generation and lead scoring
- −Data quality varies by region — strong US, weaker emerging markets
- −AI features less mature than dedicated tools (Regie, Lavender)
- −Self-serve pricing higher than competitors for full feature access
Pricing
- +60 credits/mo
- +Basic search
- +Email sequencing
- +900 credits/user/mo
- +Verified mobile numbers
- +Workflows + AI sequences
- +Dialer
- +Conversation intelligence
- +Advanced reports
- +Custom roles
- +API access
Which one should you pick?
Pick Apollo.io AI if its specific capabilities (Tool use, Memory) match what you need.
Try Apollo.io AI →Pick Reply.io if its specific capabilities (Tool use, Memory) match what you need.
Try Reply.io →Affiliate links. We may earn a commission at no extra cost to you.
Frequently asked
Should I pick Apollo.io AI or Reply.io in 2026?+
Pick Apollo.io AI if its specific capabilities (Tool use, Memory) match what you need. Pick Reply.io if its specific capabilities (Tool use, Memory) match what you need. Most working teams running both can use Apollo.io AI for primary work and Reply.io for the workflows where its specific strengths matter.
What's the price difference between Apollo.io AI and Reply.io?+
Both Apollo.io AI and Reply.io start in the same pricing range (Freemium · from $59 vs Freemium · from $59). Total cost of ownership depends on your team size and volume — see the TCO calculator for your specific math.
Which is more autonomous, Apollo.io AI or Reply.io?+
Both Apollo.io AI and Reply.io are Semi-autonomous agents — neither has a meaningful autonomy advantage over the other. The decision should hinge on capabilities and pricing instead.